Melissa, my wife, made fun of the catalog, “the layout and the pictures are weird.”
I like it. The black print on unbleached paper. The quirky single color clip art, I just like it.
The physical catalog brings back memories of a bygone era for me. When I was about fourteen, the idea of trapping piqued my interest. I had grown up with firearms and with a culture of hunting, but trapping was somewhat foreign. My grandfather had told me tales of running snare lines and hunting predators. It fascinated me and stuck with me.
When I was fifteen, I received an issue of Fur-Fish-Game, a magazine for outdoorsmen/women; as the title suggests, it covers topics of trapping, fishing and hunting. It was (and I imagine, still is) a very down to earth, matter-of-fact companion for those who partake in pursuing things-wild.
Among the articles and stories there were simple advertisements; advertisements for trapping supply companies, shooting supply companies, and bowhunting supply companies and things in between. These were (and having recently checked, still are) relatively small outfits. You would not find Cabela’s, Gander Mountain, or Bass Pro Shop in the advertising section.
I picked a little company from Martinsville, Virginia – for reasons that I cannot recall. The company, which is still in business, was Southeastern Outdoor Supplies. They specialized in trapping, muzzleloading and raccoon hunting supplies. I dropped a postcard in the mail requesting their catalog.
A couple of weeks later, a light blue covered, unbleached paper catalog arrived. The pages were filled with headlamps and dog collars for raccoon hunting, turkey calls for turkey hunting, and dozens and dozens of trapping related items.
Eventually, I ran a very small trap line; mostly trapping beaver in and around the area in which father had hunted whitetail deer. And, eventually, my penchant for trapping (and hunting) faded.
The things that bring me back to an era before I was of the age to drive a vehicle (legally) always amuses me. In this case, it is an unbleached paper catalog of trees, herbs and perennials; nothing to do with the pursuit of fur-fish-or-game.